Unfortunately, far too many companies truly believe that slapping a pink sign on their product or service is synonymous with marketing to women. And, although pink is an effective color in generating feminine attention, it can often be likened to sexist or stereotypical marketing ploys. In...
After coming across an interesting article on Wired, our Hauppauge web design company felt compelled to publish our own two cents on the newest innovation in digital communication. There’s a new iOS app on the scene and it goes by the name of FireChat. While the...
When it comes to marketing your business, you always want to believe in your product or service. And, while your products and services are very important, it might also be wise to prioritize these things, you will find it equally wise to consider your customer...
In the world of web design, A/B testing is a useful tool. It essentially allows web designers to gather information from web users, by comparing two different products and evaluating their responses. For those in the web design industry, making use of these tests is...
Take a minute to think about your Internet use. Most of us spend a significant amount of time surfing the Internet for news, creeping on social media, or visiting favorite blogs while we’re commuting, sitting on the couch at home, lying in bed, and the...
