marketing Tag

Building your business or brand is a tricky thing. There’s a reason that most industries have just a few champion pioneers, scattered with copycats and innovation-seekers alike. From Nike to Apple to McDonald’s, branding is something that must possess value, difference, and loyalty. So,...

Marketing an existing brand or product is hard enough when it’s been around for a decade. So, we understand the fear of building an entirely new brand. However, marketing a new business or product is actually quite refreshing and exciting. Think of your business...

At our Long Island, New York website design company, we do a fair amount of visual marketing. And, although it might seem like the visual marketing discussion regularly frequents the OTV blog, the discussion is certainly warranted. The increasing success of visual marketing platforms in...