marketing Tag

20 Sep

Posted at 14:35h in Blog
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Building your business or brand is a tricky thing. There’s a reason that most industries have just a few champion pioneers, scattered with copycats and innovation-seekers alike. From Nike to Apple to McDonald’s, branding is something that must possess value, difference, and loyalty. So,...

05 Sep

Posted at 14:20h in Blog
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Every business or business owner undeniably has its own set of rules and guidelines toward success. And, depending on your industry, this is entirely necessary. However, acquisition of ROCKSTAR level success possesses some basic qualities which transcend niche industry. And sometimes the...

23 Aug

Posted at 15:24h in Blog
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Marketing an existing brand or product is hard enough when it’s been around for a decade. So, we understand the fear of building an entirely new brand. However, marketing a new business or product is actually quite refreshing and exciting. Think of your business...

16 Aug

Posted at 14:28h in Blog
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When it comes to marketing, persuasion is an attractive and essential tool for your campaign. And, if you take a look at some brand icons, you’ll begin to recognize the power of persuasion that they possess. Persuasion sometimes gets a bad rep. Some people...

19 Jul

Posted at 13:55h in Blog
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At our Long Island, New York website design company, we do a fair amount of visual marketing. And, although it might seem like the visual marketing discussion regularly frequents the OTV blog, the discussion is certainly warranted. The increasing success of visual marketing platforms in...