Since the inception of Facebook and Twitter, we’ve seen a smorgasbord of brand FAILS. Regardless of whether it’s the result of poor moral conduct, a customer service “NO-NO,” or sheer inadvertency, social media customers are often an unforgiving bunch. With the rise in brand presence...
While we understand that teens are important to most tech-related marketing campaigns, we might not have realized just how important they are until they started dropping off of the Facebook radar. With millions disappearing each year, we can attribute a number of factors to this:...
We’ve written countless blogs communicating the importance of epic content and how to get it. But, we'd like to take this opportunity to feature ways on how to avoid content failure. Rather than tell you what works, we're going to tell you what doesn't in...
You can think of Google as the big man on campus, when it comes to the digital landscape. Google is basically The Man. And, you want to be on his good side, because that means social acceptance, credibility, popularity ranking, and overall success. In the...
2014 is just upon us, not to be a holiday pusher. But, the reality is that the New Year is really just moments away. And, that is an exciting thing! With each coming year, it’s always enticing to see the trends that disappear, remain, or...
