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Unfortunately, far too many companies truly believe that slapping a pink sign on their product or service is synonymous with marketing to women. And, although pink is an effective color in generating feminine attention, it can often be likened to sexist or stereotypical marketing ploys.In...

After coming across an interesting article on Wired, our Hauppauge web design company felt compelled to publish our own two cents on the newest innovation in digital communication.There’s a new iOS app on the scene and it goes by the name of FireChat.  While the...

When it comes to marketing your business, you always want to believe in your product or service.  And, while your products and services are very important, it might also be wise to prioritize these things, you will find it equally wise to consider your customer...

While we understand that teens are important to most tech-related marketing campaigns, we might not have realized just how important they are until they started dropping off of the Facebook radar.  With millions disappearing each year, we can attribute a number of factors to this:...

It appears as though the teen demographic on Facebook has been slowly, but surely, falling off Facebook’s radar.  While the interaction amongst college-aged individuals and adults is still strong, there is a substantial hole where the teens once resided on the pervasive platform.What has caused...