branding Tag

It seems as though everyone has something to say about branding, online marketing, and business success these days.  And, with a heavy reliance on social media and web design, branding has certainly taken a different path in the last decade.  At the end of the...

If you ask some web designers what the most challenging aspect of design is, you might find that many would attest to the challenge of choosing appropriate typefaces. They’re just letters, comprising words, comprising sentences! And, when they’re executed effectively, one might not...

Building your business or brand is a tricky thing. There’s a reason that most industries have just a few champion pioneers, scattered with copycats and innovation-seekers alike. From Nike to Apple to McDonald’s, branding is something that must possess value, difference, and loyalty. So,...

It’s safe to say that all brands aspire to achieve innovation in their niche. And when we talk about innovation, some of the more prominent fields that come to mind will naturally be those relating to art, tech, and design. However, innovation is...