18 Aug 3 Surprisingly Simple Ways to Boost Your Blog’s SEO Power
For any successful search engine optimization (SEO) campaign, the importance that a business’ blog can have on one’s search-engine rankings can’t be overstated. Blogs are an incredible 63% more likely to influence an individual’s purchasing decisions than advertisements in newspapers. Additionally, businesses that blog more than 15 times each month are able to generate five times more web traffic than those that don’t.
Given these facts, it’s undeniable that a blog can make or break your business’ online marketing presence. And when an astounding 92% of marketers say content creation is somewhat to very effective for SEO, you can’t afford to lose out to your competition.
Not sure how to make your blog more effective and engaging for your business’ online marketing presence and SEO campaign? Here are three foolproof ways to boost your blog’s SEO power and influence in minutes:
Organize, organize, organize
If you haven’t yet paginated your blog — or enumerated its pages to organize and archive your content — it’s time to do so now. Pagination has huge benefits for your blog’s usability; few web users want to look for information on a never-ending scroll of blog posts. Pagination also makes it easier for search engines to access your content, helping your rankings and online marketing presence.
Properly use categories
In addition to pagination, organizing your content into categories is another important part of improving user experience and your organic SEO rankings. Be sure to have only 10 to 15 categories for your content and only choose one category per post.
Add sharing buttons
With SEO, you create content because you ultimately want it to be shared by your readers, widening your brand recognition and influence on the web. But if your blog doesn’t have buttons that allow users to share your content, this won’t happen! That’s why it’s so important to make it possible for users to share to Facebook, Twitter and similar sites with the click of a button.
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